Similac has changed the name of its Total Comfort product to Gentle Comfort. The formula and the amount remain the same.
Participants may redeem benefits for either:
- Similac Total Comfort 12.6 oz Powder
- Similac Gentle Comfort 12.6 oz Powder
During this transition, vendors may see both package names in inventory and on store shelves.
Please ensure all store staff are aware that these products are equivalent and should be accepted accordingly.

Questions? Please contact the Vendor Management Unit at vmu@msdh.ms.gov .

